You can attribute leads to the proper campaign with the customizable “How Did You Hear About Us?” field. HDYHAU uses behavior-tracking to only appear for leads that aren’t automatically tracked through web-based tracking. This is useful for measuring the success of non-digital marketing campaigns like print ads and postcard mailings in SharpSpring.
The following video will show you how to utilize the HDYHAU field in SharpSpring. However, if you prefer, a written step-by-step guide is available below the video for your convenience.
Step-by-Step Guide on how to Utilize the HDYHAU Field
Step 1: Navigate to the "forms" page on SharpSpring. This is located under the analytics drop down menu.
Step 2: On the forms page, click on the settings gear on the left side of the page. This will show a drop down menu. Click on "How Did You Hear About Us?" in the drop down menu.
Step 3: On the right side of the page, add a source under "Organic Sources" and hit "enter" on your keyboard. This will add a new lead source and bring you to a new page where you can customize the settings.
Step 4: Here you can adjust the settings for the campaign you created. You can change the source from "organic" to any of the other options that apply to this campaign source.
Step 5: This is the last step, where you can add the tracking URLs that will actually associate the leads with this campaign. Make sure you select "Yes" in the "Show in How Did You Hear About Us" drop down box.
You have successfully added a new How Did You Hear About Us Section to your SharpSpring forms.
(Note: The order of the Campaign options in the HDYHAU field are automatically randomized to ensure consistent selection of these options.